Help him sell his house, he’ll give you $50,000 for your trouble

by Rosie
27 May 2009

for-sale-2These are tough times to sell any  house. Luxury homes, with prices tags of $1 million or more, are even more difficult to move.

A couple trying to sell a home worth $2 million in the Boston suburb of Lincoln, Mass., understands this. That’s why they’re offering anyone who finds a buyer for the home a $50,000 finder’s fee. The Web site NECN.com wrote about the couple and even offers an online video of the home.

The finder’s fee isn’t the only creative strategy that homeowner David Hornstein is taking to help move his high-end home. He’s also built his own sign advertising the house. He tows it around town in his pickup truck. And, according to NECN.com, he parks this sign at strategic locations around the Lincoln area.

So far, the house still sits on the market. The couple told NECN.com that they have received a couple of offers on the home, but that they were too low. They’ve also had about 25 potential buyers come out to tour the property, the couple said.

Of course, just because the unique approach taken by the Hornsteins hasn’t worked yet, doesn’t mean it won’t work eventually. These are unconventional times for residential real estate. They require unconventional thinking.

Don’t be surprised to see more homeowners, as they struggle to sell their residences, take their own unusual steps. It’s a tough, tough market out there, and anything goes when you’re trying to sell a home.

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1 Comment
27 May 2009

I was just now searching around about this when I came upon your blog post. I’m just stopping by to say that I truly enjoyed seeing this post, it is very well written. Are you going to write more about this? It looks like there is more fodder here for later posts.

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